Merchant
Shop domain, app, country, lifecycle and store classification
Customer CRM for Shopify apps
The merchant record, with the revenue attached.
Investigate a Shopify app customer’s plan, billing, LTV, lifecycle and retained acquisition evidence. Add team notes and tags, then save the customer filters you use again.
7 days free · Card required · Secure checkout by Stripe
One operating profile
From first touch to recurring revenue.
Revenue
Plan, MRR, realized LTV, transactions and paying evidence
Context
Team notes, searchable tags and reusable filter segments
Distribution
Retained campaign, affiliate and Google Ads evidence without guessing
Evidence, not invented answers
Unknown stays unknown.
Marlo links acquisition only when an authoritative server event carries the merchant ID or Shopify domain. Affiliate and Google Ads rows keep their own lifecycle and diagnostic state.
Raw acquisition identifiers are retained for 180 days. The profile removes query strings from displayed evidence and does not reconstruct a source after the evidence is gone.
Viewers can read CRM context. Members can add notes and tags or save and delete team segments; those changes are recorded in the workspace activity log.
Read the CRM guideStart with one merchant
Keep the follow-up beside the facts.
Start your trial
7 days free · Card required · Secure checkout by Stripe